DICK'S Sporting Goods Named as an Official Sponsor
BOSTON, MA (February 2, 2014) – The Boston Cannons of Major League Lacrosse (MLL), the premier professional outdoor lacrosse league, proudly announced today that DICK’S Sporting Goods has signed as an official sponsor of the team. Elements of the Official Sporting Goods partnership include co-sponsored youth camps and coaches clinics, hospitality, and couponing opportunities.
“It’s exciting to welcome DICK’S back to the team for 2014. We’re looking forward to continuing our community and youth outreach alongside them throughout the year,”
Boston Cannons VP and General Manager Kevin Barney stated. “It takes a special partner to share a vision and continue to help grow this sport.”
“We are very excited to continue our relationship as the Official Sporting Goods Partner of the Boston Cannons. The sport of lacrosse is rapidly growing in participation and popularity and DICK’S Sporting Goods is proud to be a supportive community partner at all levels of the sport,”
added Dan LaBreck, Community Marketing Manager of DICK’s Sporting Goods.
DICK’S Sporting Goods has over 17 stores located in the greater Boston area. Dick’s family continues to offer the finest quality products at competitive prices, backed by the best service anywhere. Like the Cannons, Dick’s has a real passion for sports and lacrosse.
About the Boston Cannons
The Boston Cannons are one of the founding franchises of Major League Lacrosse, the premier professional outdoor lacrosse league. They began play in June of 2001 and currently host home games at Harvard Stadium. They won their first MLL Championship on August 28, 2011. Season tickets for the 2014 season are now on sale. For more information or to purchase tickets, call 617.746.9933 or visit
About DICK’S Sporting Goods
Dick’s Sporting Goods is an authentic full-line sporting goods retailer offering a broad assortment of brand name sporting goods equipment, apparel and footwear in a specialty store environment. For more information on Dick’s Sporting Goods visit